Myanmar (Feb.27, 2016) — ZC Rubber has hosted the dealer’s meeting in Myanmar and discusses the new market plan in the year 2016, focusing on the building of WESTLAKE tire store and new products.

 ZC Rubber has established 8 WESTLAKE tire brand stores in different areas in Myanmar, to show the new brand image and bring more special experience for the local customers. In the Year 2016, more than 11 WESTLAKE tire stores will be established in Myanmar, helping to enhance its brand recognition and improve the sales.

Wang Jinwen, the sales director of Asia, shares his idea with all the distributors. He says that the foundation of brand stores further expand the visibility and influence of WESTLAKE tire. Also ZC Rubber casts a large amount of funds into the store expansion, which adapt to the globalization development strategy of the company.

As the foundation of ZC Rubber Thailand last year, more new products will be provided for the Southeast Asian market. Wang Jinwen says, “We will introduce more new valuable tires to customers, such as WESTLAKE CM914 265/70R 19.5. The new tires have higher performance and lower fuel consumption.” ZC Rubber will continue to provide popular tires including WESTLAKE CB981 10.00R20 for the local market and service the customers better.

Furthermore, ZC Rubber also awards the outstanding dealers on the meeting, to further enhance their confidence and trust on the company and products. The company always supports the dealers on the sale and advertising and pursues to create win-win cooperation with the dealers.